Multi-Cloud Strategies

5 Reasons Why More Companies are Adopting Multi-Cloud Strategies in 2023

March 24, 2023



As the cloud computing industry continues to scale up, more and more companies are opting for a multi-cloud strategy. Enterprises find it much easier to move workloads between cloud providers or even across hybrid deployments, allowing cost savings and the ability to leverage multiple clouds for specific use cases.

In 2023, it's estimated that over 90% of organizations will use cloud services in some form or another.

From Oracle's acquisition of digital asset management platform Verenia CPQ to Adobe's expanded alliance with Microsoft Azure, there has been an uptick in businesses using more than one provider as part of their IT infrastructure.

But why exactly is this trend occurring?

This blog post examines five reasons why more companies are adopting multi-cloud strategies in 2023.

Let’s take a look!

Exploring the Multi-Cloud Strategy Trend of 2023

The 'multi cloud' seeks to maximize businesses' efficacy by leveraging several cloud providers, instead of relying on one or two providers for every task.

As cloud technology continues to develop rapidly, it is no surprise that many more businesses are turning to this strategy as an optimal solution going into 2023.

In the coming years, there is an increasing need for businesses to adopt a multi-cloud strategy in order to stay competitive. By leveraging this approach, companies are able to capitalize on the burgeoning technology space by choosing different cloud providers that best suit their individual needs and goals.

All of the advantages mentioned below make it clear why enterprises should strongly consider adopting a multi-cloud strategy by 2023 in order to gain a competitive edge.

Why More Companies are Leaning Towards a Multi cloud Strategy:

If you're not already on board, it's time to join the multi cloud revolution.

Businesses of all sizes are increasingly turning to a multi cloud strategy to optimize their operations, reduce costs, and gain a competitive advantage.

Let’s explore the five reasons why you should join the multi cloud revolution. These 5 reasons will help you understand why it's a smart move to embrace this innovative approach to cloud computing.

Flexible Cloud Service Selection:

Choose the best cloud services for each individual use case. It helps you avoid vendor lock-in and maintain the flexibility to select the best option for each workload. This approach enables you to choose the cloud providers that offer the most suitable features, capabilities, and pricing models, resulting in optimized operations.

Improved Redundancy and Disaster Recovery:

A multi cloud strategy provides better redundancy and disaster recovery capabilities. By distributing workloads across multiple clouds, you can easily switch to an alternate cloud provider in the event of a service outage or disruption. It ensures continuity and minimizes the impact of service interruptions, enabling you to maintain your operations even during adverse circumstances.

Optimized Spending:

By choosing the most cost-effective cloud service for each workload, you can optimize your spending. A multi cloud strategy allows you to compare pricing models and select the most affordable option for each use case. This approach enables you to manage your cloud spending more efficiently and avoid overspending on cloud services you don't need.

Better Performance:

Leveraging multiple clouds can result in better performance. A multi cloud strategy allows you to take advantage of each cloud provider's unique strengths, resulting in improved performance for specific workloads. This approach enables the allocation of resources where they are needed most, optimizing performance and enhancing user experience.

Encourages Innovation:

A multi cloud strategy encourages innovation by providing access to a wider range of new technologies and tools. By leveraging multiple cloud providers, you can tap into the latest innovations and experiment with new technologies without committing to a single cloud provider. This approach enables you to maintain a competitive edge by adopting the latest advancements in cloud computing.

Real-Life Success Stories: Companies Excelling with Multi-Cloud Strategies

The multi cloud strategy is being put to use by some of the world's most innovative businesses.

Netflix uses a multi cloud approach to power its streaming services for millions of users around the globe. By leveraging different clouds, they are able to enjoy the best combination of scalability and cost-effectiveness.

This advantage isn’t limited only to software companies; carmaker BMW, retail giant Walmart, and energy company BP are just a few of the traditional industries making a jump into cloud computing by employing a multi cloud strategy.

By doing so, these companies are finding new ways to drive innovation and create operational efficiencies for their long-term growth and survival.

The Future of Multi-Cloud Strategy: A Look Ahead to 2023

Organizations have adopted a multi cloud strategy with great success.

As more organizations look for innovative ways to leverage various data infrastructures for better results, it's likely that we will see further adoption of the multi cloud strategy in the coming years.

As we look ahead through 2023, it is estimated that an increasing number of organizations will adopt this approach as they recognize the benefits of accessing resources from multiple cloud platforms simultaneously.

This increased demand may be motivated by the expectation of improved services, lower costs, and optimized compliance which are the predicted long-term advantages of using this approach.

By embracing the multi cloud strategy now, organizations can undoubtedly benefit from secure access to greater data storage capabilities that are also scalable and cost-effective over time - thereby setting themselves up to come out on top as this technology evolves in 2023 and beyond.

The multi cloud strategy appears to be setting the stage for a profound change across the cloud computing industry in 2023.

Ready to unlock unparalleled flexibility, scalability, and cost-efficiency?

With such wide-reaching use cases already having taken hold and as more companies shift their strategies toward multi cloud solutions, it’s sure to be one of the most important developments over the next year.

If you would like to learn more about how we can help you embrace this new strategy or are interested in utilizing existing cloud services, contact us at:

Cloud Strategy Adoption

Multi-Cloud Overview

Reasons for Multi-Cloud Adoption

Successful Multi-Cloud Examples

Future of Multi-Cloud

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